search query: @author Calvert, S. / total: 2
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| title | year | author | ||
| 2. |
A controlled field study of corrective advertising using multiple exposures and a commercial medium.
Journal of Marketing Research
1980 : AUG, VOL. 17:3, p. 341-348 |
1980 | Mizerski, R. W. Allison, N. K. Calvert, S. |
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