search query: @author Cheng, H. / total: 3
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2.
Optimal internal pricing and backup capacity of computer systems subject to breakdowns
Decision Support Systems
1997 : FEB, VOL. 19:2, p. 93-108
 1997 Cheng, H.
3.
Cultural values reflected in Chinese and U.S. television commercials
Journal of Advertising Research
1996 : MAY/JUN, VOL. 36:3, p. 27-46
 1996 Cheng, H.
Schweitzer, J.
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