search query: @author Javalgi, R. G. / total: 4
references: 2-4 / 4
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2.
The visual components of print advertising: A five-country cross-cultural analysis
European Journal of Marketing
1992 : VOL. 26:4, p.7-20
 1992 Cutler, B. D.
Javalgi, R. G.
Erramilli, M. K.
3.
US pleasure travellers' perceptions of selected European destinations
European Journal of Marketing
1992 : VOL. 26:7, p. 45-64
 1992 Javalgi, R. G.
Thomas, E. G.
Rao, S. R.
4.
The influence of involvement on disaggregate attribute choice models.
Journal of Consumer Research
1987 : JUN, VOL. 14:1, p. 71-82
 1987 Gensch, D. H.
Javalgi, R. G.
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