search query: @author LaGarce, R. / total: 3
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2.
Giving a new dimension to product portfolio analysis.
Management Review
1983 : APR, VOL. 72:4, p. 57-61
 1983 Goldgehn, L. A.
Lagarce, R.
3.
Customer service as a marketing strategy.
Industrial Marketing Management
1981 : FEB, VOL. 10:1, p. 31-41
 1981 Wagner, W. B.
LaGarce, R.
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