search query: @indexterm CONSUMER RESEARCH / total: 600
references: 239-248 / 600
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239.
Country of origin as a stereotype: effects of consumer expertise and attribute strength on product evaluations
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 354-365
 1994 Maheswaran, D.
240.
How buyers evaluate product bundles: a model of anchoring and adjustment
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 342-353
 1994 Yadav, M.
241.
Adolescent influence in family decision making: a replication with extension
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 332-341
 1994 Beatty, S.
Talpade, S.
242.
Effects of hispanic ethnic identification on marital roles in the purchase decision process
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 319-331
 1994 Webster, C.
243.
Heuristics and biases in timing the replacement of durable products
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 304-318
 1994 Cripps, J.
Meyer, R.
244.
An eye-fixation analysis of choice processes for consumer nondurables
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 274-290
 1994 Russo, J.
Leclerc, F.
245.
Images in advertising: the need for a theory of visual rhetoric
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 252-273
 1994 Scott, L.
246.
The effects of antismoking and cigarette advertising on young adolescents' perceptions of peers who smoke
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 236-251
 1994 Pechmann, C.
Ratneshwar, S.
247.
The influence of prior beliefs, frequency cues, and magnitude cues on consumers' perceptions of comparative price data
Journal of Consumer Research
1994 : SEP, VOL. 21:2, p. 219-235
 1994 Alba, J.
248.
La hierarchie des besoins de qualite
Gestion 2000
1994 : APR, 2, p. 37-57
 1994 Vankerkem, Michel
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