search query: @author Barksdale, H. C. / total: 4
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3.
Consumer attitudes toward marketing in England and the United States.
European Journal of Marketing
1982 : VOL. 16:6, p. 20-30
 1982 French, W. A.
Barksdale, H. C.
Perreault, Jr., W. D.
4.
Can consumers be satisfied?
Business Topics
1980 : SPRING, VOL. 28:2, p. 19-30
 1980 Barksdale, H. C.
Perreault, W. D. Jr.
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