search query: @author Bartos, R. / total: 6
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3.
Qualitative research : what it is and where it came from.
Journal of Advertising Research
1986 : JUN-JUL, VOL. 26:3, SUPPL. , p. RC3-RC6
 1986 Bartos, R.
4.
Ads that irritate may erode trust in advertised brands.
Harvard Business Review
1981 : JUL-AUG, VOL. 59:4, p. 138-140
 1981 Bartos, R.
5.
Over 49: the invisible consumer market.
Harvard Business Review
1980 : JAN-FEB, VOL. 58:1, p. 140-148
 1980 Bartos, R.
6.
What every marketer should know about women.
Harvard Business Review
1978 : 3 MAR-APR VOL.56 p.73-85
 1978 Bartos, R.
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