search query: @author Ma, Z. / total: 4
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3.
The status of contemporary business ethics research: present and future
Journal of Business Ethics
2009 : VOL 90: SUPPL. 3, p. 255-265
 2009 Ma, Z.
4.
A look at the long-run effectiveness of multimedia advertising and its implications for budget allocation decisions
Journal of Advertising Research
2005 : JUN, VOL. 45:2, p. 241-254
 2005 Vakratsas, D.
Ma, Z.
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