search query: @author Mesak, H. I. / total: 4
references: 3-4 / 4
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3.
Prelaunch sales forecasting of a new industrial product.
Omega
1988 : VOL. 16:1, p. 41-51
 1988 Mesak, H. I.
Mikhail, W. M.
4.
On modeling advertising pulsing decisions.
Decision Sciences
1985 : WINTER, VOL. 16:1, p. 25-42
 1985 Mesak, H. I.
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