search query: @indexterm NEWSPAPER ADVERTISING / total: 87
references: 34-43 / 87
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title | year | author | ||
34. |
Journal of Consumer Research
1990 : SEP, VOL. 17:2, p. 215-222 |
1990 | Yi, Y. |
|
35. |
Management Today
1990 : FEB, p. 48-52 |
1990 | Skeel, S. |
|
36. |
Journal of Advertising Research
1989 : DEC - 1990 JAN, VOL. 29:6, p. 25-30 |
1989 | Lee, S. Barnes, J.H. |
|
37. |
Journal of Advertising Research
1989 : DEC - 1990, JAN , VOL. 29 : 6, p. 25-30 |
1989 | Lee, S. Barnes, J.H. |
|
38. |
Journal of Advertising Research
1989 : DEC/1990 JAN, VOL. 29, p.25-30 |
1989 | Lee, S. Barnes, J. |
|
39. |
Marketing Journal
1989 : JUN/JUL, VOL. 22:3, p.271-273 |
1989 | Stuecken, K. |
|
40. |
Journal of Consumer Research
1989 : MARCH, VOL. 15, p.457-472 |
1989 | Tse, D. Belk, R. Zhou, N. |
|
41. |
Journal of Consumer Research
1989 : MARCH, VOL. 15, p.434-443 |
1989 | Jacoby, J. Hoyer, W. |
|
42. |
Economisch Statistische Berichte
1989 : NOV 1, VOL. 74:3731, p. 1080-1084 |
1989 | Alsem, K.J. Leeflang, P.S.H. Rauyl, J.C. |
|
43. |
Journal of Advertising Research
1988 : OCT-NOV, VOL. 28:5, p. 35-39 |
1988 | Rossiter, J. R. |
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