search query: @author Reynolds, T. J. / total: 6
references: 4-6 / 6
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4.
Laddering theory, method, analysis, and interpretation.
Journal of Advertising Research
1988 : JAN-FEB, VOL. 28:1, p. 11-31
 1988 Reynolds, T. J.
Gutman, J.
5.
Advertising is image management.
Journal of Advertising Research
1984 : FEB-MAR, VOL. 24:1, p. 27-37
 1984 Reynolds, T. J.
Gutman, J.
6.
Measuring personal values: an evaluation of alternative methods.
Journal of Marketing Research
1980 : NOV, VOL. 17:4, p. 531-536
 1980 Reynolds, T. J.
Jolly, J. P.
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