search query: @indexterm Product preference / total: 78
references: 51-60 / 78
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51.
Double jeopardy revisited
Journal of Marketing
1990 : JUL, VOL. 54:3, p. 82-91
 1990 Ehrenberg, A. S. C.
Goodhardt,
G. J.,
Barwise, T. P.
52.
Factorial Preference Structure
Journal of Consumer Research
1990 : JUNE, VOL. 17, p.94-104
 1990 Moore, W.
53.
SCULPTURE: A New Methodology for Deriving and Analyzing Hierarchical Product-Market Structures from Panel Data
Journal of Marketing Research
1990 : NOV, VOL. 27, p.418-427
 1990 Ramaswamy, V.
DeSarbo, W.
54.
An Elimination by Aspects Model of Consumer Response to Promotion Calibrated on UPC Scanner Data
Journal of Marketing Research
1990 : AUG, VOL. 27, p.322-332
 1990 Fader, P.
McAlister, L.
55.
Attention to Social Comparison Information: An Individual Difference Factor Affecting Consumer Conformity
Journal of Consumer Research
1990 : MAR, VOL. 16, p.461-471
 1990 Bearden, W.
Rose, R.
56.
La mise en ceuvre du modele interactif de concurence spatiale (MICS) subjectif.
Recherche et Applications en Marketing
1990 : VOL. 5:1, p. 3-18
 1990 Cliquet, G.
57.
The Comprehension/ Miscomprehension of Print Communication: Selected Findings
Journal of Consumer Research
1989 : MARCH, VOL. 15, p.434-443
 1989 Jacoby, J.
Hoyer, W.
58.
Some Exploratory Findings on the Development of Musical Tastes
Journal of Consumer Research
1989 : JUNE, VOL.16,p.119-124
 1989 Holbrook, M.
Schindler, R.
59.
The Effects of Background Music in Advertising: A Reassessment
Journal of Consumer Research
1989 : JUNE, VOL. 16,p.113-118
 1989 Kellaris, J.
Cox, A.
60.
Utility and Choice: An Empirical Study of Wife/Husband Decision Making
Journal of Consumer Research
1989 : JUNE, VOL. 16, p.87-97
 1989 Menasco, M.
Curry, D.
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