search query: @author Kale, S. H. / total: 7
references: 6-7 / 7
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6.
A strategic approach to international segmentation.
International Marketing Review
1987 : SUMMER, VOL. 4:2, p. 60-70
 1987 Kale, S. H.
7.
Dealer perceptions of manufacturer power and influence strategies in a developing country.
Journal of Marketing Research
1986 : NOV, VOL. 23:4, p. 387-393
 1986 Kale, S. H.
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