search query: @indexterm Mass communication / total: 107
references: 75-84 / 107
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title | year | author | ||
75. |
Sociology (London)
1988 : AUG, VOL. 22:3, p. 359-383 |
1988 | Thompson, J. B. |
|
76. |
Betriebswirtschaft
1987 : MAY/JUN, VOL. 47:3, p. 257-264 |
1987 | Kroeber-Riel, W. |
|
77. |
Economisch Statistische Berichte
1987 : OCT 7, VOL. 72:3626, p. 948-951 |
1987 | Smits, J. P. Verveld, C. M. |
|
78. |
Journal of the Market Research Society
1987 : JUL, VOL. 29:3, p. 265-278 |
1987 | Buck, S. |
|
79. |
Management Today
1987 : MAY, p. 76-78 |
1987 | Worcester, R. |
|
80. |
Expansion
1986 : JUL 4, 289, p. 26-33 |
1986 | Alexandre, R. |
|
81. |
Marketing: Zeitschrift fur Forschung und Praxis
1984 : AUG, VOL. 6:3, p. 166-168, 170-174 |
1984 | Trommsdorff, V. |
|
82. |
Revue Francaise du Marketing
1983 : NOV-DEC, 96, p. 69-82 |
1983 | Michalowska, A. Servant, D. |
|
83. |
California Management Review
1983 : SUMMER, VOL. 25:4, p. 143-150 |
1983 | Munter, M. |
|
84. |
Esic Market
1983 : JAN-APR, 40, p. 87-94 |
1983 | Cachan Alvarez, A. |
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