search query: @indexterm Brand names / total: 212
references: 8-17 / 212
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title | year | author | ||
8. |
Journal of Business Ethics
2010 : DEC, VOL. 97:3, p. 341-363 |
2010 | Biong, H. Nygaard, A. Silkoset, R. |
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9. |
Journal of Advertising Research
2010 : SEP, VOL. 50:3, p. 227-228 |
2010 | Precourt, G. (editor) |
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10. |
Journal of Business Ethics
2010 : OCT, VOL. 96:2, p. 169-186 |
2010 | Alcaniz, E.B. Caceres, R.C. Curras, R. |
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11. |
Journal of General Management
2009 : SUMMER, VOL. 34:4 p. 15-37 |
2009 | Balmer, J. M. T. Thomson, I. |
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12. |
Journal of General Management
2009 : AUTUMN, VOL. 35:1 p. 19-34 |
2009 | Hopkins C. D. (et al.), |
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13. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 373-393 |
2009 | Pashupati, K. |
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14. |
Journal of Advertising Research
2009 : SEP, VOL. 49:3, p. 339-359 |
2009 | Lautman, M.R. Pauwels, K. |
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15. |
Journal of Strategic Marketing
2009 : DEC, VOL 17:6, p. 487-497 |
2009 | Srivastava, R.K. |
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16. |
International Journal of Advertising
2008 : VOL. 27:4, p. 495-509 |
2008 | Brennan, I. |
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17. |
Journal of General Management
2008 : SPRING, VOL. 33:3, p. 31-52 |
2008 | Wiedmann, K-P. Ludewig, D. |
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