search query: @indexterm television receivers industry / total: 189
references: 89-98 / 189
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89.
The super bowl : An investigation into the relationship among program context, emotional experience and ad recall.
Journal of Consumer Research
1988 : DEC, VOL. 15:3, p. 360-367
 1988 Pavelchak, M. A.
Antil, J. H.
Munch, J. M.
90.
The ideology of consumptions : a Structural-syntactical analysis of "Dallas" and "Dynasty".
Journal of Consumer Research
1988 : DEC, VOL. 15:3, p. 344-359
 1988 Hirschman, E. C.
91.
TV's high-stakes, high-tech battle.
Fortune
1988 : OCT 24, VOL. 118:9, p. 113-117
 1988 Alster, N.
92.
Mass communication and modern culture : contribution to a critical theory of ideology.
Sociology (London)
1988 : AUG, VOL. 22:3, p. 359-383
 1988 Thompson, J. B.
93.
College football's biggest fumble : the economic impact of the Supreme Court's decision in National Collegiate Athletic Association v. Board of Regents of the University of Oklahoma.
Antitrust Bulletin
1988 : SPRING, VOL. 33:1, p. 1-65
 1988 Greenspan, D.
94.
La television americaine et le passage a l'audimetrie individuelle. (!People meters)
Revue Francaise du Marketing
1988 : JAN-FEB, 116, p. 39-56
 1988 Mariet, F.
95.
A comparison of unidimensional and multidimensional television exposure distribution models.
International Journal of Research in Marketing
1987 : VOL. 4:2, p. 147-156
 1987 Rice, M. D.
96.
Using attention and intention to predict at-home program choice.
Journal of Advertising Research
1987 : APR-MAY, VOL. 27:2, p. 25-29
 1987 Rust, L.
97.
Television sets.
Market Intelligence
1987 : DEC, p. 101-113
 1987
98.
British cable and satellite television policies.
National Westminster Bank Quarterly Review
1987 : NOV, VOL. 28-40
 1987 Veljanovski, C.
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