search query: @author Abratt, R. / total: 17
references: 1-10 / 17
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1.
Assessing the impact of university reputation on stakeholder intentions
Journal of General Management
2009 : AUTUMN, VOL. 35:1 p. 35-45
 2009 Ressler, J.
Abratt, R.
2.
Corporate identity, ethics and reputation in supplier-buyer relationships
Journal of Business Ethics
2007 : NOV II, VOL. 76:1 p. 69-82
 2007 Bendixen, M.
Abratt, R.
3.
Trust determinants and outcomes in global B2B services
European Journal of Marketing
2007 : VOL. 41:9/10 p. 1096-1116
 2007 Doney, P.M.
Barry, J.M.
Abratt, R.
4.
The corporate identity management process revisited
Journal of Marketing Management
2003 : VOL 19:7-8, p. 835-855
 2003 Bick, G.
Jacobson, M. C.
Abratt, R.
5.
Managing co-branding strategies: Global brands into local markets
Business Horizons
2002 : SEP/OCT, VOL. 45:5, p. 43-50
 2002 Abratt, R.
Motlana, P.
6.
Understanding Factors Affecting Salespeople's Perceptions of Ethical Behavior in South Africa
Journal of Business Ethics
2002 : FEB II, VOL. 35:4, p. 269-280
 2002 Abratt, R.
Penman, N.
7.
Customer-supplier partnerships: perceptions of a successful key account management program
Industrial Marketing Management
2002 : AUG, VOL. 31:5, p. 467-476
 2002 Abratt, R.
Kelly, P.M.
8.
Perceptions of IMC and organisational change among agencies in South Africa
International Journal of Advertising
2001 : VOL. 20:3, p. 361-380
 2001 Kallmeyer, J.
Abratt, R.
9.
Client-agency perspectives of information needs for media planning
Journal of Advertising Research
1999 : DEC, VOL. 39:6, p. 37-52
 1999 Abratt, R.
Cowan, D.
10.
Market segmentation practices of industrial marketers.
Industrial Marketing Management
1993 : VOL. 22:2, p. 79-84
 1993 Abratt, R.
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