search query: @author Albion, M. S. / total: 3
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1.
Reply to comments on "the impact of advertising on the price of consumer products".
Journal of Marketing
1982 : WINTER, VOL. 46:1, p. 106-107
 1982 Farris, P. W.
Albion, M. S.
2.
Determinants of the advertising-to-sales ratio.
Journal of Advertising Research
1981 : FEB, VOL. 21:1, p. 19-27
 1981 Farris, P.
Albion, M. S.
3.
The impact of advertising on the price of consumer products.
Journal of Marketing
1980 : SUMMER, VOL. 44:3, p. 17-35
 1980 Farris, P. W.
Albion, M. S.
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