search query: @author Andreasen, A. R. / total: 10
references: 1-10 / 10
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1.
Profits for non-profits: find a corporate partner (Unternehmenskooperation)
Harvard Business Review
1996 : NOV-DEC, VOL. 74:6, p. 47-50,55-59
 1996 Andreasen, A. R.
2.
'Backward' market research.
Harvard Business Review
1985 : MAY-JUN, VOL. 63:3, p. 176, 180, 182
 1985 Andreasen, A. R.
3.
Life status changes and changes in consumer preferences and satisfaction.
Journal of Consumer Research
1984 : DEC, VOL. 11:3, p. 784-794
 1984 Andreasen, A. R.
4.
A power potential approach to middlemen strategies in social marketing.
European Journal of Marketing
1984 : VOL. 18:4, p. 56-71
 1984 Andreasen, A. R.
5.
Cost-conscious marketing research.
Harvard Business Review
1983 : JUL-AUG, VOL. 61:4, p. 74-75, 78-79
 1983 Andreasen, A. R.
6.
Nonprofits : check your attention to customers.
Harvard Business Review
1982 : MAY-JUN, VOL. 60:3, p. 105-110
 1982 Andreasen, A. R.
7.
Predictors of attendance at the performing arts.
Journal of Consumer Research
1980 : SEP, VOL. 7:2, p. 112-120
 1980 Andreasen, A. R.
Belk, R. W.
8.
Consumerism and health care marketing.
California Management Review
1979 : WINTER, VOL. 22:2, p. 89-95
 1979 Andreasen, A. R.
9.
Regulation and the disadvantaged: tha case of the creditors' remedies rule.
Journal of Marketing
1979 : SPRING, VOL. 43:2, p. 75-83
 1979 Andreasen, A. R.
Upah, G. D.
10.
The ghetto marketing life cycle: a case of underachievement.
Journal of Marketing Research
1978 : 1 FEB VOL.15 p.20-28
 1978 Andreasen, A. R.
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