search query: @author Bagozzi, R. P. / total: 17
references: 1-10 / 17
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1.
An attitudinal model of technology-based self-service: moderating effects of consumer traits and situational factors
Journal of the Academy of Marketing Science
2002 : SUMMER, VOL. 30:3, p. 184-201
 2002 Dabholkar, P. A.
Bagozzi, R. P.
2.
Construct validation of a measure of adaptive-innovative cognitive styles in consumption
International Journal of Research in Marketing
1996 : JUL, VOL. 13:3, p. 201-213
 1996 Bagozzi, R. P.
Foxall, G. R.
3.
Development and test of a theory of technological learning and usage.
Human Relations
1992 : JUL, VOL. 45:7, p. 659-686
 1992 Bagozzi, R. P.
Davis, F. D.
Warshaw, P. R.
4.
La renaissance de la recherche marketing sur les attitudes.
Recherche et Applications en Marketing
1989 : VOL. 4:2, p. 61-84
 1989 Bagozzi, R. P.
5.
User acceptance of computer technology : a comparison of two theoretical models.
Management Science
1989 : AUG, VOL. 35:8, p. 982-1003
 1989 Davis, F. D.
Bagozzi, R. P.
Warshaw, P. R.
6.
The rebirth of attitude research in marketing.
Journal of the Market Research Society
1988 : APR, VOL. 30:2, p. 163-195
 1988 Bagozzi, R. P.
7.
Expectancy-value attitude models : an analysis of critical theoretical issues.
International Journal of Research in Marketing
1985 : VOL. 2:1, p. 43-60
 1985 Bagozzi, R. P.
8.
Labor force participation and fertility: A social analysis of their antecedents and simultaneity.
Human Relations
1984 : NOV, VOL. 37:11, p. 941-967
 1984 Loo, M. F. Van
Bagozzi, R. P.
9.
A prospectus for theory construction in marketing.
Journal of Marketing
1984 : WINTER, VOL. 48:1, p. 11-29
 1984 Bagozzi, R. P.
10.
A holistic methodology for modeling consumer response to innovation.
Operations Research
1983 : JAN-FEB, VOL. 31:1 p. 128-176
 1983 Bagozzi, R. P.
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