search query: @author Ballantyne, D. / total: 4
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1.
A stakeholder approach to relationship marketing strategy: the development and use of the "six markets" model
European Journal of Marketing
2005 : VOL. 39:7/8, p. 855-871
 2005 Payne, A.
Ballantyne, D.
Christopher, M.
2.
Action research reviewed : a market-oriented approach
European Journal of Marketing
2004 : VOL. 38:3-4 p. 321-337
 2004 Ballantyne, D.
3.
Relationship marketing : looking back, looking forward
Marketing Theory
2003 : VOL 3:1, p. 159-166
 2003 Ballantyne, D.
Cristopher, M.
Payne, A.
4.
Internal networks for internal marketing
Journal of Marketing Management
1997 : JUL, Vol. 13:5, p. 343-366
 1997 Ballantyne, D.
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