search query: @author Beverland, M. / total: 3
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1.
Building corporate reputation with stakeholders: exploring the role of message ambiguity for social marketers
European Journal of Marketing
2010 : VOL 44:11/12 p. 1856-1876
 2010 Dickinson-Delaporte, S.
Beverland, M.
Lindgreen, A.
2.
The partnering role of salespeople in a business-to-business setting
Journal of Asia-Pacific Business
2002 : VOL. 4:3, p. 3-25
 2002 Beverland, M.
3.
Relationship strategies for market entry: The experience of New Zealand companies in Eastern Europe
Journal of East-West Business
2001 : VOL. 7:4, p. 55-77
 2001 Beverland, M.
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