search query: @author Bird, M. / total: 2
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1.
Measuring physical distribution service quality
Journal of the Academy of Marketing Science
1997 : WINTER, VOL. 25:1, p. 31-44
 1997 Bienstock, C.
Mentzer, J.
Bird, M.
2.
Planning and monitoring a successful magazine launch.
European Research
1980 : MAY, VOL. 8:3, p. 121-127
 1980 Bird, M.
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