search query: @author Bonner, J.M. / total: 1
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Selecting influential business-to-business customers in new product development: Relational embeddedness and knowledge heterogeneity considerations
Journal of Product Innovation Management
2004 : MAY, VOL. 21:3, p. 155-169
 2004 Bonner, J.M.
Walker, O.C. Jr.
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