search query: @author Briley, D. A. / total: 1
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The Effect of Group Membership Salience on the Avoidance of Negative Outcomes: Implications for Social and Consumer Decisions
Journal of Consumer Research
2003 : DEC, VOL. 29:3, p. 400-415
 2003 Briley, D. A.
Wyer, R. S. Jr.
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