search query: @author Buchanan, L. / total: 2
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1.
Leveraging equity across the brand portfolio
Marketing letters
2000 : AUG, VOL. 11:3, p. 210-220
 2000 Simmons, C. J.
Bickart, B. A.
Buchanan, L.
2.
Measure validation of leisure time activities: time budgets and psychographics.
Journal of Marketing Research
1979 : FEB, VOL. 16:1, p. 74-79
 1979 Szybillo, G. J.
Binstok, S.
Buchanan, L.
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