search query: @author Cardozo, R. N. / total: 4
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1.
PERSPECTIVE: Experiential Education In New Product Design And Business Development
Product Innovation Management
2002 : JAN, VOL. 19:1, p. 4-17
 2002 Cardozo, R. N.
2.
Risk return approach to product portfolio strategy.
Long Range Planning
1985 : APR, VOL. 18:2, p. 77-85
 1985 Cardozo, R. N.
Wind, J.
3.
Applying financial portfolio theory to product portfolio decisions : an empirical study.
Journal of Marketing
1983 : SPRING, VOL. 47:2, p. 110-119
 1983 Cardozo, R. N.
Smith, D. K.
4.
Situational segmentation of industrial markets.
European Journal of Marketing
1980 : VOl. 14:5/6, p. 264-276
 1980 Cardozo, R. N.
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