search query: @author Chaudhuri, A. / total: 3
references: 1-3 / 3
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1.
How brand reputation affects the advertising-brand equity link
Journal of Advertising Research
2002 : MAY/JUN, VOL. 42:3, p. 33-43
 2002 Chaudhuri, A.
2.
Consumption Emotion and Perceived Risk: A Macro-Analytic Approach
Journal of Business Research
1997 : JUN, Vol. 39:2, p. 81-92
 1997 Chaudhuri, A.
3.
Multinational corporations in less-developed countries : what is in store?
Columbia Journal of World Business
1988 : SPRING, VOL. 23:1, p. 57-63
 1988 Chaudhuri, A.
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