search query: @author Cheong, Y. / total: 2
references: 1-2 / 2
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1.
The power of reach and frequency in the age of digital advertising
Journal of Advertising Research
2010 : DEC, VOL. 50:4, p. 403-415
 2010 Cheong, Y.
Gregorio, F. De
Kim, K.
2.
The current practices in food advertising
International Journal of Advertising
2009 : VOL. 28:3, p. 527-553
 2009 Kim, K.
Cheong, Y.
Zheng, L.
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