search query: @author Compeau, L. D. / total: 2
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1.
Comparative price advertising: An integrative review
Journal of Public Policy and Marketing
1998 : FALL, VOL. 17:2, p. 257-273
 1998 Compeau, L. D.
Grewal, D.
2.
Role of prior affect and sensory cues on consumers' affective and cognitive responses and overall perceptions of quality
Journal of Business Research
1998 : JUL, VOL. 42:3, p. 295-308
 1998 Compeau, L. D.
Grewal, D.
Monroe, K. B.
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