search query: @author Cornwell, T. B. / total: 2
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1.
Celebrity endorsement, brand credibility and brand equity
European Journal of Marketing
2011 : VOL 45:6, p. 882-909
 2011 Spry, A.
Pappu, R.
Cornwell, T. B.
2.
Foreign-trade zones in the United States: a longitudinal management perspective.
International Marketing Review
1989 : VOL. 6:6, p. 42-52
 1989 Cornwell, T. B.
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