search query: @author Day, E. / total: 6
references: 1-6 / 6
« previous page | next page »
 titleyearauthor
1.
A contingency approach: The effects of spokesperson type and service type on service advertising perceptions
Journal of Advertising
2002 : SUMMER, VOL. 31:2, p. 17-34
 2002 Royne Stafford, M.
Stafford, T.F.
Day, E.
2.
Age-Related Cues in Retail Services Advertising: Their Effects on Younger Consumers
Journal of Retailing
1997 : Vol. 73:2, p. 211-233
 1997 Day, E.
Stafford, M. R.
3.
Segmenting the global market for industrial goods: issues and implications
International Marketing Review
1988 : AUTUMN, VOL. 5:3, p. 14-27
 1988 Day, E.
Fox, R.J.
Huszagh, S.M.
4.
Segmenting the global market for industrial goods : issues and implications.
International Marketing Review
1988 : AUTUMN, VOL. 5:3, p. 14-27
 1988 Day, E.
Fox, R. J.
Huszagh, S. M.
5.
Reaching the senior citizen market(s).
Journal of Advertising Research
1987 : DEC/1988 JAN, VOL. 27:6, p. 23-30
 1987 Day, E.
6.
Global marketing : an empirical investigation.
Columbia Journal of World Business
1986 : VOL. 20:4, p. 31-43
 1986 Huszagh, S. M.
Fox, R. J.
Day, E.
« previous page | next page »
SCIMA