search query: @author Deshpande, R. / total: 20
references: 1-10 / 20
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title | year | author | ||
1. |
International Journal of Research in Marketing
2004 : MAR, VOL. 21:1, p. 3-22 |
2004 | Deshpandé, R. Farley, J.U. |
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2. |
Journal of Advertising
2004 : VOL 32:4, p. 7-17 |
2004 | Dimofte, C. Forehand, M. Deshpandé, R. |
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3. |
Journal of Applied Psychology
2002 : DEC, VOL 87:6, p. 1086-1099 |
2002 | Forehand, M. R. Deshpandé, R. Reed II, A. |
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4. |
Journal of the Academy of Marketing Science
2000 : VOL. 28:1, p. 109-119 |
2000 | Steinman, C. Deshpande, R. Parley, J. U. |
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5. |
International Journal of Research in Marketing
2000 : DEC, VOL. 17:4, p. 353-362 |
2000 | Deshpandé, R. Farley, J.U. Webster, F.E. jr. |
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6. |
Marketing Letters
1994 : JUL, VOL. 5:3, p. 271-287 |
1994 | Deshpande, R. Gatignon, H. |
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7. |
Marketing Letters
1994 : JAN, VOL. 5:1, p. 91-100 |
1994 | Wansink, B. Deshpande, R. |
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8. |
Journal of Marketing
1993 : JAN, vol.57:1, p.81-101 |
1993 | Moorman, C. Deshpande, R. Zaltman, G. |
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9. |
Journal of Marketing
1993 : JAN, vol.57:1, p.23-37 |
1993 | Deshpande, R. Farley, J. U. Webster, F. E. |
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10. |
Journal of Marketing
1993 : JAN, VOL. 57:1, P. 23-27 |
1993 | Deshpande, R. Farley, J. Webster, F. Jr |
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