search query: @author Dyer, R. F. / total: 2
references: 1-2 / 2
« previous page | next page »
 titleyearauthor
1.
Reactions to legal advertising.
Journal of Advertising Research
1980 : APR, VOL. 20:2, p. 43-51
 1980 Dyer, R. F.
Shimp, T. A.
2.
A longitudinal study of corrective advertising.
Journal of Marketing Research
1978 : 1 FEB VOL.15 p.39-48
 1978 Dyer, R. F.
Kuehl, P. G.
« previous page | next page »
SCIMA