search query: @author Eagle, L. / total: 3
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1.
Insights into interpreting integrated marketing communications; A two-nation qualitative comparison
European Journal of Marketing
2007 : VOL. 41:7/8, p. 956-970
 2007 Eagle, L.
Kitchen, P.J.
Bulmer, S.
2.
Prescription medication advertising: professional discomfort and potential patient benefits - can the two be balanced?
International Journal of Advertising
2004 : VOL. 23:1, p. 69-90
 2004 Eagle, L.
Chamberlain, K.
3.
Attitudes of parents toward advertising to children in the UK, Sweden and New Zealand
Journal of Marketing Management
2003 : APR, VOL 19:3-4, p. 475-490
 2003 Young, B. M.
Bruin, A. de
Eagle, L.
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