search query: @author Easley, R. / total: 2
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1.
Conducting marketing science: the role of replication in the research process
Journal of Business Research
2000 : APR, VOL. 48:1, p. 83-92
 2000 Easley, R.
Madden, C.
Dunn, M.
2.
Testing predictions derived from inoculation theory and the effectiveness of self-disclosure communications strategies
Journal of Business Research
1995 : OCT, VOL. 34:2, p. 93-105
 1995 Easley, R.
Bearden, W.
Teel, J.
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