search query: @author Gaidis, W. C. / total: 1
references: 1-1 / 1
« previous page | next page »
 titleyearauthor
1.
Behavioural learning theory: its relevance to marketing and promotions.
Journal of Marketing
1981 : SPRING, VOL. 45:2, p. 70-78
 1981 Rothschild, M. L.
Gaidis, W. C.
« previous page | next page »
SCIMA