search query: @author Getz, G. / total: 2
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1.
Funding growth in an age of austerity
Harvard Business Review
2004 : JUL/AUG, VOL. 82:7-8, p. 76-84
 2004 Hamel, G.
Getz, G.
2.
Accomplishing marketing channel change: paths and pitfalls
European Management Journal
1993 : MAR, VOL. 11:1, p. 1-8
 1993 Stern, L.
Sturdivant, F.
Getz, G.
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