search query: @author Han, J. K. / total: 2
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1.
A Dynamic IT Adoption Model for the SOHO Market: PC Generational Decisions with Technological Expectations
Management Science
2002 : FEB, VOL. 48:2, p. 222-240
 2002 Kim, N.
Han, J. K.
Srivastava, R. K.
2.
Consumer decision-making in a multi-generational choice set context
Journal of Business Research
2001 : SEP, VOL. 53:3, p. 123-136
 2001 Kim, N.
Srivastava, R. K.
Han, J. K.
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