search query: @author Hanson, W. A. / total: 2
references: 1-2 / 2
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1.
Hits and misses: Herd behavior and online product popularity
Marketing Letters
1996 : OCT, VOL. 7:4, p. 297-305
 1996 Hanson, W. A.
Putler, D. S.
2.
Bundling - new products, new markets, low risk
Sloan Management Review
1991 : SUMMER, VOL. 32:4, p. 7-14
 1991 Eppen, G. D.
Hanson, W. A.
Martin, K. R.
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