search query: @author Hunt, S.D. / total: 8
references: 1-8 / 8
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1.
Alliance competence, resources, and alliance success: Conceptualization, measurement, and initial test
Journal of the Academy of Marketing Science
2002 : SPRING, VOL 30:2, p. 141-158
 2002 Lambe, C.J.
Spekman, R.E.
Hunt, S.D.
2.
Competing through relationships: grounding relationship marketing in resource-advantage theory
Journal of Marketing Management
1997 : JUL, VOL. 13:5, p. 431-445
 1997 Hunt, S.D.
3.
Objectivity in marketing theory and research (Marketingtheorie)
Journal of Marketing
1993 : APR, VOL. 57:2, p. 76-91
 1993 Hunt, S.D.
4.
For reason and realism in marketing.
Journal of Marketing
1992 : VOL.52:2, p.89-102
 1992 Hunt, S.D.
5.
For reason and realism in marketing.
Journal of Marketing
1992 : VOL.56:2, p.89-102
 1992 Hunt, S.D.
6.
Cognitive moral development and marketing.
Journal of Marketing
1992 : JAN, VOL. 56:1, p. 55-68
 1992 Goolsby, J.R.
Hunt, S.D.
7.
Positivism and Paradigm Dominance in Consumer Research: Toward Critical Pluralism and Rapprochement
Journal of Consumer Research
1991 : JUN, VOL. 18:1, p. 32-44
 1991 Hunt, S.D.
8.
Truth in marketing theory and research.
Journal of Marketing
1990 : JUL, VOL.54:3, P.1-15
 1990 Hunt, S.D.
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