search query: @author Kahn, B.E. / total: 3
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1.
Understanding high-stakes consumer decisions: Mammography adherence following false-alarm test results
Marketing Science
2003 : SUMMER, VOL. 22:3, p. 393-410
 2003 Kahn, B.E.
Luce, M.F.
2.
The impact of private versus public consumption on variety-seeking behavior
Journal of Consumer Research
2002 : SEP, VOL. 29:2, p. 246-257
 2002 Ratner, R.K.
Kahn, B.E.
3.
The Influence of External Constraints on Brand Choice: The Lone-Alternative Effect
Journal of Consumer Research
1991 : JUN, VOL. 18:1, p. 119-127
 1991 Glazer, R.
Kahn, B.E.
Moore W.L.,
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