search query: @author Kannan, P.K. / total: 2
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1.
An investigation of the impact of promotions on across- submarket competition
Journal of Business Research
2001 : SEP, VOL. 53:3, p. 137-149
 2001 Kannan, P.K.
Yim, C. K.
2.
Estimating loyalty and switching with an application to the automobile market
Management Science
1992 : OCT, VOL. 38:10, p.1371-1393
 1992 McCarthy, P.S.
Kannan, P.K.
Chandrasekharan, R.
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