search query: @author Lancaster, G. / total: 4
references: 1-4 / 4
« previous page | next page »
 titleyearauthor
1.
An empirical investigation into the process of strategic marketing planning in SMEs: its attendant problems, and proposals towards a new practical paradigm
Journal of Marketing Management
1998 : NOV, VOL. 14:8, p. 853-878
 1998 Lancaster, G.
Waddelow, I.
2.
Job-related expectations of salespeople: a review of behavioural determinants - part 1.
Management Decision
1991 : VOL. 29:2, p. 48-57
 1991 Lancaster, G.
Simintiras, A.
3.
A managerial guide to forecasting.
International Journal of Physical Distribution and Materials Management
1986 : VOL. 16:6, p. 3-38
 1986 Lancaster, G.
Lomas, R.
4.
A product life cycle theory for international trade : an empirical investigation.
European Journal of Marketing
1984 : VOL. 18:6/7, p. 72-89
 1984 Lancaster, G.
Wesenlund, I.
« previous page | next page »
SCIMA