search query: @author Lardinoit, T. / total: 2
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1.
Attitudinal effects of combined sponsorship and sponsor's prominence on basketball in Europe
Journal of Advertising Research
2001 : JAN-FEB, VOL. 41:1, p. 48-58
 2001 Lardinoit, T.
Quester, P.G.
2.
Sponsorship and recall of sponsors
Psychology & Marketing
2001 : FEB, VOL. 18:2, p. 167-190
 2001 Lardinoit, T.
Derbaix, C.
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