search query: @author Laroche, M. / total: 6
references: 1-6 / 6
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title | year | author | ||
1. |
International Journal of Advertising
2006 : VOL. 25:3, p. 271-307 |
2006 | Laroche, M. Cleveland, M. Maravelakis, I. |
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2. |
Journal of Consumer Behaviour
2005 : SEP, VOL 4:5, p. 307-318 |
2005 | Mourali, M. Laroche, M. Pons, F. |
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3. |
International Journal of Advertising
2002 : VOL. 21:2, p. 149-174 |
2002 | Laroche, M. Cleveland, M. Maravelakis, I. |
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4. |
Recherche et Applications en Marketing
1992 : VOL. 7:2, p. 1-25 |
1992 | Kirpilani, V. H. Laroche, M. Darmon, R. |
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5. |
International Journal of Research in Marketing
1985 : VOL. 2:1, p. 61-74 |
1985 | Laroche, M. |
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6. |
Journal of Consumer Research
1980 : MAR, VOL. 6:4, p. 377-388 |
1980 | Laroche, M. Howard, J. A. |
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