search query: @author Lockshin, L. / total: 2
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1.
Using product and retail choice attributes for cross-national segmentation
European Journal of Marketing
2011 : VOL. 45:7/8, p. 1236-1252
 2011 Lockshin, L.
Cohen, E.
2.
The polarisation method for merging data files and analysing loyalty to product attributes, prices and brands in revealed preference
International Journal of Market Research
2007 : VOL. 49: 4, p.489-513
 2007 Jarvis, W.
Rungie, C.
Lockshin, L.
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