search query: @author Mäder, G. / total: 2
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1.
Press media coverage effects on destinations - A monetary public value (MPV) analysis
Tourism Management
2010 : DEC, VOL. 31:6, p. 724-738
 2010 Castelltort, M.
Mäder, G.
2.
Marketing-Informationen gezielt bewirtschaften.
Management-Zeitschrift Industrielle Organisation
1989 : VOL. 58:6, p. 31-33
 1989 Mäder, G.
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