search query: @author Madden, C. / total: 2
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1.
Conducting marketing science: the role of replication in the research process
Journal of Business Research
2000 : APR, VOL. 48:1, p. 83-92
 2000 Easley, R.
Madden, C.
Dunn, M.
2.
Expectations of Users of Specialty Advertising
Journal of Advertising Research
1992 : JULY/AUG, VOL. 32, p.45-59
 1992 Madden, C.
Caballero-Cooper, M.
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