search query: @author Magnusson, P. / total: 3
references: 1-3 / 3
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1.
Dimensions of fit between a brand and a social cause and their influence on attitudes
International Journal of Research in Marketing
2010 : JUN, VOL. 27:2, p. 151-160
 2010 Zdravkovic, S.
Magnusson, P.
Stanley, S. M.
2.
China: the great brawl
Business Week
1997 : JUN 16, VOL. 3515:845, p. 36-38
 1997 Magnusson, P.
3.
Slow dance with the dragon
Business Week
1997 : APR 7, VOL. 3505:835, p. 22-23
 1997 Magnusson, P.
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